Assignment 8A -Solving the Problem
The service presented was a professional meal prepping system. Since people are more worried about their health and have little time to actually properly cook.
This idea initially started with body builders and professional athletes whom need to have a consisted and discipline diet.
-The opportunity actually has two different possible ways to be executed.
· The first one is a weekly meal plan. Which means a person would get a whole week of food all at once. They would keep it refrigerated and eat it as they please through the week. And it could be just lunch or lunch and dinner with other possible plans.
· The second way to execute would be a daily meal delivery. I believe this one would be more profitable, but it would require a lot of more work. This idea would consist of daily pop ups in offices and construction lots selling delivering and offering daily health and fresh meals.
Hi Valtenius,
ReplyDeleteAs mentioned in my comment from 7A, I wonder if your opportunity actually exists by expanding your list of “whys”. Your proposed solution sounds similar to a couple companies that already provide similar services, like Blue Apron and Hello Fresh. But, are they only trying to go after the “whos” that are motivated to purchase these types of products? What if you figure out a way to tap into the “whos” that say they want a product like this due to social pressures, but in reality just want to eat junk. Is there a way you can market to these folks to capture a segment of the population that the other companies can’t connect with?
Just a thought…
Cameron
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ReplyDeleteI have read your Assignment 7A, and i can say that I understand where you are coming from as you believe in the need that people's desire for healthier food exists. I also read your solution to this need. Although challenging, i sincerely believe it could work. I only have one suggestion for you though, if i were you, i would target the UF student who lives in a dorm, those who do not have a meal plan, and those who go to the gym and from there i would try increasing my market size.
ReplyDelete